AEM Demandware Integration Case Study

Adobe Experience Manager with Demandware

Use Adobe Experience Manager (AEM) to simplify your content creation and management for Demandware e-commerce websites

Learn how GSPANN helped a $2.5B global sportswear and equipment manufacturer streamline web operations, reduce their dependence upon IT, and improve customer engagement by using Adobe Experience Manager (AEM) to manage the shopping experience within their Demandware e-commerce sites.

What can you learn from this paper?

  • How to Empower Marketing and Merchandising.  That your marketing and merchandising teams can manage the Demandware shopping experience directly from within the Adobe Experience Manager environment.
  • Use of Adobe Target for eCommerce Personalization.  How Adobe Experience Manager empowers your Demandware experience through Adobe Target personalization capabilities.
  • How Marketing can Control Demandware Page Layout.  How publishing page layout and content updates to Demandware happen in real-time, with no required dependencies on the IT team.
  • Improving Your Speed, Reducing Your Cost.  How replacing the Demandware’s built-in content management tool can reduce effort, improve your market responsiveness, and reduce costs.
  • Leveraging an Industry-proven Solution.  That GSPANN was the first vendor to provide a production-quality integration between Adobe Experience Manager and Demandware.
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Demandware and AEM Case Study Download

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