Senior Technical Writer
Jira, Confluence, Grammarly, StackEdit, Google Keyword Planner, SEMRush, ActiveCampaign
Description
GSPANN is looking for a Senior Technical Writer who is determined to solve one of organization’s most challenging problems – demystifying technology solutions to showcase them in their best possible form. Join our global workforce to unleash a pool of opportunities.
Who We Are
GSPANN has been in business for over a decade, with over 1800 employees worldwide, and servicing some of the largest retail, high technology, and manufacturing clients in North America. We provide an environment that enables career growth while still interacting with company leadership.
Visit Why GSPANN for more information.
Location: Anywhere in India
Role Type: Full Time
Published On: 8 November 2021
Experience: 8 - 10 Years
Description
GSPANN is looking for a Senior Technical Writer who is determined to solve one of organization’s most challenging problems – demystifying technology solutions to showcase them in their best possible form. Join our global workforce to unleash a pool of opportunities.
Role and Responsibilities
- Ideate, plan, and maintain an editorial calendar supporting lead generation and brand development goals of the team.
- Develop target personas and buying cycle models that guide the creation.
- Conduct and maintain timely research on industry-related business and technical topics that become ‘pillar’ content topics for papers, blogs, emails, videos, and other content types.
- Ideate, outline, write, peer-review, edit, and publish business and technically-focused content for emails, web pages, blog posts, case studies, solution guides, brochures, and white papers.
- Own the content creation process from beginning to end, including the review of content by SME stakeholders, editing, formatting, final approvals, and publishing.
- Deliver content that aligns with and supports the GSPANN brand. The content should be grammatically correct, spelled correctly, and targets the language and tone of the U.S.-based audience.
- Work closely with the marketing team to plan, refine, and execute content strategy that supports the strategic direction of the organization, addresses new market opportunities, and closes gaps in the existing messaging.
- Independently plan, research, outline, write, and edit new and update the existing content, while closely working with the marketing team, practice leadership, project teams, and company leadership in the content creation process.
Skills and Experience
- Commitment to excellence in communication—from initial concepts to the published product—the candidate is committed to flawless content.
- 8-10 years of experience as a technically-focused content writer within an IT services company.
- Best-practice experience with and understanding of Jira, Confluence, Microsoft Word, Grammarly, StackEdit, Google Keyword Planner, SEMRush, ActiveCampaign, or equivalent.
- Has worked closely with marketing teams, providing content marketing leadership, coordination, and content development.
- Must understand and should have supported the marketing and sales cycles within an IT services firm. Understanding of how content assets support stages within the SiriusDecisions Demand Waterfall and other content target models.
- Understands the business domain and technical aspects of software platforms like e-commerce, content management, data management, analytics, and mobile applications.
