Strategy Services

We help companies build plans for achieving business excellence. Organizations often find themselves ‘executing’ without taking time to recognize how well they are doing when compared to their peers and current best practices. Our strategy consulting services can focus on maturing and optimizing specific business capabilities within digital marketing, e-commerce, and customer experience.

Our services take an integrated approach to implementing and delivering new or optimized business capabilities by including business processes, governance, organizational change management, and technology considerations as core to the successful outcome of a consulting engagement.

Strategy Offerings

We offer several strategic services with proven methodologies and outcomes that begin a journey towards business excellence. Together, each of the following services work towards an actionable roadmap for delivering chosen business capabilities.

Capability Maturity Assessment

Understand your technology, governance, and process maturity compared to industry peers.

Capability Blueprinting and Strategy

Align your enterprise and domain-specific architecture with your future business requirements.

Capability Roadmapping

Define a multi-year execution plan to that delivers business capabilities that support your strategy.

Platform Selection

Identify and select the ‘right-fit’ technologies that support the business capabilities with your roadmap.


Praveen Chandra

Praveen Chandra

Practice Leader, Analytics and Data Management

Praveen leads the analytics and data management practice. Within his practice, he guides retailers and technology brands in the planning and delivery of business intelligence, analytics, and information management solutions. Having worked for several retailers prior to GSPANN, Praveen brings hands-on analytics and data management experience to our clients. Praveen is based in Milpitas, California.

Rolf Kraus

Rolf Kraus

Practice Leader, Content Management and Digital Marketing

Rolf has over two decades of experience in the software industry working as a technologist, marketer, and strategist. He focuses on customer experience strategies for retail, high technology, software, and manufacturing companies through the use of content management and e-commerce solutions. Rolf is a client partner for several accounts, while also a practicing strategist around content-driven retail solutions. Rolf is based in Portland, OR.

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