Insights

The latest thinking

Explore insights, case studies, and thought leadership on digital transformation, AI, cloud modernization, and more.

GSPANN at Groceryshop 2026

Meet ContentHubGPT – Your AEO-GEO-ready product content creator, ACE – Your agentic commerce enabler, and Argus – To help your SKUs rank better on marketplaces, at GroceryShop 2026.

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CASE STUDY

Boomi Agentic AI Automates AR Reconciliation

A cloud communications SaaS company automated Accounts Receivable reconciliation using Boomi agentic AI, converting a full-day manual billing process into a seconds-long, intelligent workflow.

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CASE STUDY

Reduce Insight Lag by 99% with AI-Powered Voice of Customer Analytics

A premium athletic apparel retailer partnered with GSPANN to build an AI-powered review intelligence platform, cutting insight time by 99% and scaling analyst throughput by 2,000x.

GSPANN at Retail CIO Connect 2026 | Retail Data and AI, UK

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The Answer to Retail's AI Bottleneck is Hidden in Its Data

GSPANN will be at Retail CIO Connect 2026, 30 September to 1 October, at Ashridge House in Berkhamsted, Hertfordshire. Come and tell us where your AI stalled.

Which Agentic Browser Should Your E-Commerce Store Back?

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Perplexity Comet vs Claude vs OpenAI: Best Agentic Browser for e-commerce

40% of retailers are only now optimizing their pages for AI shopping agents, and a third have not even started. Which Agentic Browser Should Your E-Commerce Site Optimize For?

Ashish Ranjan of GSPANN ahead of four UK technology events in London and Berkhamsted, September 2026

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GSPANN is All Over London This September

From managed services to agentic commerce, September promises to be an exciting month for us across four UK events. Let’s meet at any event you’re interested in.

Measure AI ROI: Cost Per Successful Task, Not Saved Hours

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Why Nobody Can Total the AI Bill

41% of enterprises waste more than 15% of their AI spend, and the bill arrives split across five budgets that no single owner can total. The cost of one finished task is on no invoice.

Agentic Commerce vs Customer Experience: The Four Layers

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Agentic Experience Matters as Much as Customer Experience

AI agents are entering the buying journey. Agentic Experience is about whether your storefront can actually serve them.

GTM Singularity: How AI Rewired B2B Buyer Research

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What is Go-To-Market (GTM) Singularity and Why You Should Care

70% of CMOs say becoming an AI leader is critical. Only 30% have the maturity to scale it. Here we discuss this gap, what it changes in the B2B buyer journey, and which frameworks can help you win the GTM singularity race.